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Here’s How A “Poop Cult” With 58,000 Followers Set Off A Facebook War

“I'm proud of being a leader of a poop cult,” Jillian Mai Thi Epperly once joked to fans of her signature recipe: a fermented slurry of salted cabbage that produces “waterfalls” of diarrhea. Here's the wild story of how she convinced thousands to believe her dangerous science, and how a grassroots movement shut her down when Facebook wouldn't.