In this week's newsletter, I grapple with the industry moving toward faster lines of e-commerce, which is natural, for how unnaturally automaton-like the shopping experience will become.
In one part of this week's newsletter: The fitness company is prioritizing personalities first, and it's kind of brilliant, IMO.
The concertgoer who shot the viral TikTok hopes viewers will take this as an opportunity to learn about sign language and the culture around it.
The victim, a 24-year-old man, sustained serious injuries that left him hospitalized.
In one part of this week's newsletter: Why the popular YouTube genre feels more and more antiquated and more harmful than entertaining.
In one part of this week's newsletter: Despite all the cynicism I have about social media, Olympians sharing their experiences in Tokyo is one of the best uses of it.
A historic and legitimizing moment for both sports was captured in epic, epic shots of athletes from around the world.
A spokesperson for the Bail Project told BuzzFeed News the artist reached out to the organization to do this because he's "personally felt the effects of incarceration in his own family."
The Tension Between Making Viral Content And The Reality Of Private People Just Trying To Get On With Their Days
In one part of this week's newsletter: We could all unintentionally become the main character of someone else's photo or video. But what if you're having a crummy day?
"My work-from-home fit today, some fuckin' bullshit, 'cause I got ready and everyone has their cameras off," Alexandra Ceberio said in her video recording when her coworker chimed in to say, "I can hear you."
The Wildly Viral “Alors On Danse” Dance Is An Elite TikTok Because It’s Effortless And Can’t Be Replicated
In one part of this week's newsletter: the beauty of the simplest TikTok doing 118 million in views (and counting!) in a sea of strategic content pining for your attention.
President Biden Confirmed Pop Star Olivia Rodrigo Is Going To The White House In An Instagram Comment
Good 4 u, Olivia!
A TikToker Called Out The VP Of A "Women-Led" Boutique For Accidentally Sending Her An Email Where He Called Her "Not That Cute"
Gracie Lorincz is not interested in inciting the backlash mob any further, but she hopes her TikTok is empowering in the way that the email she received wasn't.
The NCAA Decision To Finally Allow College Athletes To Profit Off Their Own Likenesses Has Schools Now Actively Recruiting Them As Influencers
In this week's newsletter: How college athletic programs have dramatically embraced new NCAA NIL policy changes, and how TikTok's new feature is a direct threat to Cameo's entire business.
In one part of this week's newsletter: I try to parse out why a recent revelation has made me now uncomfortable watching someone who was one of my favorite social media personalities.
Some Parents Had A Total Meltdown When A Virtual Netflix Event For The Show "Nailed It" Did Not, In Fact, Nail It
"I am just really shocked that after 18 months of being in this virtual Zoom world they couldn’t get this right."
Becoming A “Bachelor” Cast Member Is A Direct Pipeline To Becoming An Influencer, But What Is So Wrong With That?
In one part of this week's newsletter: How becoming a successful social media personality is much more likely than “winning” the love of the Bachelor or Bachelorette — so why are we still shaming contestants for openly pursuing it?
In this week's newsletter: Imagining the future of VidCon if it continues to have TikTok's influence, and how common it's become for creators to take short and long breaks from the internet.
Oh, and a lawsuit. The beauty guru addressed almost all of it in a new video.
An Influencer Was Mistaken To Be Anti-Vax When She Responded "No I'm 23" To A Question And Now It's Become A Meme
While people thought it was a hilarious and problematic response to the question, it appears Lucie Rose Donlan is based in the UK, where those in her age group are not yet eligible for the COVID vaccine.