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Daisy

One of the earliest and best-known political attack ads.

Posted on June 17, 2008, at 11:07 a.m. ET

View this video on YouTube

Daisy was the work of Tony Schwartz, who made the ad for Lyndon Johnson in his 1964 campaign against Barry Goldwater. Schwartz, a media consultant who also worked for Jimmy Carter and Bill Clinton, died on Saturday at age 84.

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