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Facebook Data: The Scott Walker Boom Is Real

Wisconsin Gov. Scott Walker was talked about 1.2 million times on Facebook last week, a 500% increase from the previous week. But the surge in interactions was accompanied by a drop in positive sentiment.

Last updated on July 3, 2018, at 1:06 p.m. ET

Posted on February 2, 2015, at 5:26 p.m. ET

Scott Walker led the pack of possible Republican presidential contenders for Facebook interactions measured last Monday through Friday, with Texas Sen. Ted Cruz trailing him at 1 million interactions, and former Texas Gov. Rick Perry coming in third at 599,000.

The Wisconsin Republican delivered a well-received speech at a gathering of conservative politicians and activists in Iowa the Saturday prior to his jump in interactions.

Walker is also ahead in a Des Moines Register poll of likely voters in Iowa, leading the crowded Republican field at 14%.

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