The bus-booking travel site Busbud analyzed the use of the Instagram hashtag #NoFilter to see where people use it the most.
The findings are pretty interesting, if not completely surprising. The top locations for #NoFilter-ing are places with a lot of natural beauty, that are also popular as tourist destinations. Meaning that a high percentage of the people 'gramming from those places are seeing amazing natural sights for the first time and want to show off to their friends of how great it looks in its unadulterated state.