The End Of BlackBerry

RIM, the BlackBerry company, cut a few thousand jobs last week; now, it's cutting 5,000 more, or a third of its remaining workforce. It's kind of stunning, really: RIM had the right mobile business model before Microsoft and Google, and even Apple. It just forgot the most important part: make a phone that doesn't suck.

By
John Herrman
by John Herrman

BuzzFeed Staff

The End Of BlackBerry

businessinsider.com

RIM, the BlackBerry company, cut a few thousand jobs last week; now, it's cutting 5,000 more, or a third of its remaining workforce. It's kind of stunning, really: RIM had the right mobile business model before Microsoft and Google, and even Apple. It just forgot the most important part: make a phone that doesn't suck, and keep making it better. RIM isn't going to have truly new devices until 2013, which, for a tech company, sounds a lot like giving up.

Skip to footer