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People On Instagram Are Turning Evian Water Bottles Into Phone Cases

Apparently, they think the logo is super cute?

Posted on October 20, 2016, at 5:53 a.m. ET

People in Japan are cutting up Evian bottles to make into phone cases.

"I have made a super cute Evian protective case for my iPhone."
Twitter: @ichimura412_218

"I have made a super cute Evian protective case for my iPhone."

The trend has been around for months. In July website PATRAMAG published an Evian bottle phone case tutorial.

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The trend was fueled when when Evian recently released a line of limited edition bottles in Japan.

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"I have just put an Evian label inside a transparent protective case that I have bought. (^^) I've heard that it is the trend! (笑´∀`)"

The obsession with Evian isn't limited to phone cases. Around September, people have begun turning the bottles into makeup bags and pencil cases.

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They even customize them with cute zippers.

Instagram: @mimsta__gram

"A Evian kit that I made yesterday! In fact, it was rather easy. This is the one that I made for my friend."

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"Something cute that I forgot to post ♡"

The logo has also become a popular t-shirt design.

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