Influencers
Russian Influencers Are Cutting Up Their Chanel Bags To Protest “Russophobia”
They're also spreading disinformation to their millions of followers.
Nishita Jha
We Spoke With Tanya Compas And Ibrahim Kamara About The Importance Of Community, Authenticity, And Controlling Your Own Narrative
"I want community to be in everything I do — bringing people together and then also I want to have the legacy of helping people."
Tori Honoré
We Spoke With Content Creator Bri Hall About All Things Podcasts, Natural Hair, And Mental Health
On being inspired by living, avoiding burnout, and having no regrets.
Tori Honoré
These Influencers Are Quitting Instagram, And They Want Others To Join Them
After dealing with burnout and frustrations over Instagram’s policies, these influencers are rebuilding their businesses on their own terms.
Stephanie McNeal
Lifestyle Influencers Are Going Dark With Their Content, But How Long Is This Trend Going To Last?
The low exposure aesthetic is tipped to be a big trend for 2022, but I can’t see anything.
Ade Onibada
The Growth Of Influencers Has Impacted The Photography Industry In A Major Way
In this week's newsletter: the mutual aid between influencers and photographers.
Tanya Chen
Here’s An Explainer On Rachel And Dave Hollis’ Social Media Meltdowns
“It’s been an interesting thing to see someone rocket to the success that can kind of be brought down by their own hubris.”
BuzzFeed Daily
Why Are These Influencers Turning On The Billie Razor?
Many are claiming that the product has changed.
Stephanie McNeal
A TikToker Has Some Comprehensive Theories About Mormonism And Instagram Influencers
In one-part of this week's newsletter: Emily Kim delivers an epic thesis about piety and a certain kind of lifestyle influencer in under three minutes.
Tanya Chen
Instagram Sponsored The Met Gala, But Snubbed The Fashion Influencers Who Built Its Platform
In this week's newsletter: IG missed a big opportunity to mint its own creators on a worldwide stage, and imagining how Apple Fitness+ will learn from/come for Peloton.
Stephanie McNeal
Dear Influencers, Always Sign A Contract
In this week's newsletter: These misfortunes revealed how many handshake deals are still taking place between brand and influencer; And an ode to fitness YouTuber Chloe Ting, who said she feels like she's being chased off of the platform.
Tanya Chen
Influencers Say A Sex Toy Company Has Been Hiring Them To Market Its Products But Delaying Paying Them
Creators who have worked with Ooh! Companion on sponsored content deals told BuzzFeed News they have spent weeks or months chasing down payments from the brand, with some saying they were only paid after threatening legal action.
Tanya Chen
Influencers Are Taking Desperate Measures To Recover Their Instagram Accounts
People who operate on the fringes of Instagram’s community guidelines say they’ve resorted to desperate measures after losing their accounts, turning to dealers who say they have a back door to the platform.
Lauren Strapagiel
How One Influencer’s Handling Of Her Mom’s Serious COVID-19 Case Turned Into Backlash That Is Threatening To Ruin Her Career
The scandal tells us a lot about the minefields internet celebrities face and how they are held accountable for their actions.
Stephanie McNeal
Naming And Shaming Anti-Mask Influencers May Be Backfiring
When dealing with low-level influencers spreading lies, I’m just not sure calling them out is a net positive.
Stephanie McNeal
Instagram Wants Influencers To Love It Again And Is Putting $1 Billion Where Its Mouth Is
After years of a laissez-faire approach to the popular users who power its apps, the company is now desperately trying to show influencers it cares about their success.
Stephanie McNeal
A Lot Of Influencers Are Toning Down Their Coverage Of The Nordstrom Anniversary Sale
After years of complaints that influencers have “ruined” the sale once called the “Super Bowl of swipe-ups,” many are moving on.
Stephanie McNeal
The NCAA Decision To Finally Allow College Athletes To Profit Off Their Own Likenesses Has Schools Now Actively Recruiting Them As Influencers
In this week's newsletter: How college athletic programs have dramatically embraced new NCAA NIL policy changes, and how TikTok's new feature is a direct threat to Cameo's entire business.
Tanya Chen
What The Anger About Influencers Getting PPP Loans Is Really About
Like it or not, influencers run their own businesses, too.
Stephanie McNeal
Influencers In Norway Will Legally Have To Disclose Their Photoshopped Images
Enlarged lips, pronounced muscles, and waists that have been narrowed will require declaration when the law comes into effect.
Ade Onibada
These Travel Influencers Pivoted During The Pandemic
“I watched my career shift from being the busiest I had ever been to obviously have everything come screeching to a halt.”
Stephanie McNeal
The UK's Advertising Regulator Is Naming And Shaming Influencers Who They Say Keep Breaking The Rules
"It’s not difficult: be upfront and clear when posts and Stories are ads."
Ade Onibada
Instagram Is Asking Influencers To Love It Again With New Moneymaking Features
By announcing new tools to help people make money, Instagram seemingly wants to woo back some of its disgruntled influencers.
Stephanie McNeal
These Influencers Say A Popular Marketing Agency Owes Them Thousands Of Dollars For Unpaid Brand Deals
Mediakix is a leading influencer marketing agency, but creators say it is signing contracts with them for sponcon, then ghosting when it’s time to pay up.
Stephanie McNeal
I Can’t Imagine The New Netflix Reality Shows About Influencers Will Do Any Good For The Industry’s Reputation
In this week's newsletter: shows about influencers may continue to be two-dimensional, and the already-controversial IG Loop giveaways just reached new toxic heights.
Tanya Chen
Influencers Getting Vaccinated Are New Targets For Right-Wing Conspiracy Theorists, But Many Are Rising To The Challenge
In this week's newsletter: Instagram influencers are trying to stand up for science, and another round of teen TikTok drama — except it's not as satisfying anymore.
Tanya Chen
Why Do A Bunch Of Nigerian Twitter Influencers Want This Alleged Money Launderer To Go Free? They’re Being Paid.
Alex Saab may be extradited to the United States — but he has some unlikely allies.
Craig Silverman
People Are Dragging Influencers Like Addison Rae For Their Barely There Masks
Stars like Addison Rae and Nikita Dragun have been spotted with less than adequate face protection.
Lauren Strapagiel
The Next Big Thing On Instagram Is Influencers Launching Pay-To-Follow Private Accounts
After growing tired of hosting their brands entirely on Instagram, some influencers have started to diversify.
Stephanie McNeal
Is There An Invisible String Between Religious Proselytizing And Influencing? I Asked Some Influencers.
In this week's newsletter: Inspired by this Times op-ed, I ponder — and then I ask influencers to ponder — whether their jobs are a form of secular preaching.
Tanya Chen
