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People Are Dragging Kendall Jenner And Other Models Who Promoted The Disaster That Is Fyre Festival

"Time to fyre your agent, Kendall."

Posted on April 28, 2017, at 11:19 a.m. ET

ICYMI, Fyre Festival — a Ja Rule–organized event billed as a luxury music, art, and food festival on a private island in the Bahamas — is a damn hot mess and people who reportedly paid whopping amounts of money for it are mad as hell.

Expectation v. Reality for the biggest scamming festival in the 21st Century #FyreFestival @WNFIV @FyreFraud

Flights were canceled and headliners dropped out. The promised "glamping" experience was actually sad little white tents and the "gourmet" food consisted of a slice of cheese with bread and a salad without dressing.

Last year, the Fyre Festival roped in Kendall Jenner, Bella Hadid, and other supermodels/Instagram celebs to act as "influencers" for the event.

Instagram: @bellahadid

A bunch of Victoria's Secret models including Jenner, Hadid, Alessandra Ambrosio, Emily Rajatkowski, and Hailey Baldwin were flown in a tiny plane to Fyre Cay — a private island in the Bahamas — "to give feedback" for the launch of the Fyre Festival.

Instagram: @haileybaldwin

The organizers, Ja Rule and entrepreneur Billy McFarland, personally invited 400 influencers from various fields to post the festival's symbol — an orange square — to Instagram, Vanity Fair reported. These influencers included surfers, football players, and of course, shitloads of models.

BuzzFeed News has reached out to Jenner, Rajatkowski, Ambrosio, and Baldwin for comment.

And let's just say these models sold a ~ very different ~ idea of what the Fyre Festival would be like.

It didn't quite turn out to be what the models showcased to their millions of Instagram followers.

In a now-deleted post, Jenner even urged her 79 million Instagram followers to buy tickets for the doomed festival.

Instagram: @kendalljenner

And once Fyre Festival descended into a post-apocalyptic frenzy, people draaagggedd Jenner on Twitter.

They advised her to fire her agent for the Pepsi debacle and the Fyre Festival shitshow.

The Jenner–Pepsi–Fyre Festival jokes were brutal.

"Kendall Jenner gonna hand these kids a Pepsi and let em know it's gone be alright," one person said.

Many criticized the whole "influencer marketing" strategy.

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"Imagine being an influencer who posted about fyre festival lmao - worse than detox tea."

But mostly, people were there to slam Jenner for her questionable endorsement choices.

It's about to turn into another United. Wish Kendall was here to give everyone a Pepsi. #fyre #fyrefestival

"I bet Kendall put the #fyre out with a #Pepsi."

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