She said that she plans to incorporate other anime characters in McAfee's campaign posts. "Spike his gonna be /his/ character but I'm planning on doing campaign posts with other characters," she said.
In the course of interviews for this article, however, McAfee changed his avatar again, this time to Joseph Joestar from JoJo's Bizarre Adventure. Nawar said it was because he wanted a character closer to him in age.
As to why McAfee is doing any of this, Nawar said it's all part of an "all press is good press" social media campaign.
"Just get attention by being weird, different, controversial," she said. "Everything from anime to niche references to just general hype stirring."
Nawar said that McAfee's team plans to give her seven "regional millennial outreach volunteers" within the month.