This Is How Nine People Came To Dominate The UK YouTube Scene
How three couples, two housemates, and a young mother rose to the top.
Nine of the most popular YouTube stars in the UK are heading out on tour together.
As well as their huge popularity, what makes this group so intriguing is how their burgeoning careers are so interlinked with their private lives.
They sometimes even film up to the point when they go to bed with each other.
And regularly share pictures from their holidays together.
All nine of the group belong to the same talent agency, Gleam Futures, which fiercely protects them and helps coordinate their group appearances.
As their popularity grows, the group show no signs of breaking up, safe in the knowledge that they are stronger together.
1. Alfie Deyes aka Pointless Blog
Deyes, 21, is in a relationship with Zoe Sugg.
Deyes topped the bestseller list over the last month with his debut book, The Pointless Book.
2. Zoe Sugg aka Zoella
The 24-year-old has a two-book deal with Penguin, and her first novel, Girl Online, is out next month.
3. Joe Sugg aka Thatcher Joe
Joe Sugg is Zoe's younger brother. He lives in London with fellow YouTube star Caspar Lee (left).
His YouTube name comes from the fact he apparently used to be a thatcher.
4. Caspar Lee
A lot of the 20-year-old South African's videos take place in the flat he shares with Joe Sugg.
Like the rest of the group, he regularly appears in other people's videos – including his sister Theodora.
5. Marcus Butler
He is in a relationship with fellow YouTuber Niomi Smart.
Butler's channel is mainly filled with comedy sketches and challenges.
6. Niomi Smart
Smart provides fashion and make-up tutorials on her channel.
She only posted the first video to her channel seven months ago, making her a regular newcomer compared with the likes of Zoella, whose first video dates from 2009.
Here she and Butler go through old pictures of themselves.
7. Jim Chapman
He discusses a range of topics, including male grooming, cooking, and fashion.
8. Tanya Burr
Burr describes herself as a beauty, fashion, baking, and lifestyle blogger.
9. Louise Pentland aka Sprinkle of Glitter
A fashion and beauty vlogger, Louise is married with a child.
Her daughter, Darcy, appears in her videos.
She is the only member of the group who is not related to, living with or in a relationship with one of the others.
It will be interesting to see how long the group continue to share so much of their private lives, and what will happen if one or more of them no longer craves the limelight.