What Rupert Murdoch Is Really Thinking

This is what we imagine is going through the media mogul's mind in the photos on his Tumblr page.

"You're right, horse: Newspapers do need paywalls to survive."

"I'm supposed to say that in my speech?"

"Global media barons can never have too many yellow T-shirts."

"Not only did will.i.am forget to bring his glasses to the photo shoot, but he's also wearing a hat. Indoors!"

"I'm the chairman of a cash-rich publishing company, you're goddamned right I get to wear the championship belt."

"If I do this jig, will you edit the Post's sports section?"

"Do these two people work for me?"

"Robert, I gave your company $2.6 billion in cash; put a smile on and drink some OJ."

"OK, Brett, you are better looking than me, but have you ever been on The Simpsons?"

"Is there a newspaper in that hut I can buy?"

"This is brilliant! Our sales software also uses the inverted pyramid!"

"Hmm, how much do you think I can move News Corp's stock if I just press enter?"

"This city is even more forbidden than the U.K. satellite TV market."

"Hop away, you magnificent Australian. Hop away."

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