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Here's What Business Journalism Looks Like On Vine

Oh snap! Darden's earnings missed expectations, but this lobster totally exceeded them.

Last updated on September 20, 2013, at 3:44 p.m. ET

Posted on September 20, 2013, at 3:44 p.m. ET

With the demise of the company's ambitious Reuters Next project, are Vine earnings stories the future of online business news?

Reuters Insider

@ReutersInsider

Darden's earnings shocker $DRI

/ Via

Darden Restaurants reported a plunge in quarterly earnings today, posting a profit that missed analysts' estimates, as sales declined at its Olive Garden and Red Lobster chains. The company noted on an earnings call today that it was "disappointed" in traffic and sales at the two chains.

You can learn more about it in words on the Reuters wire service, its website, or hear about it on Bloomberg Television. But why do that when you can get most of what you need to know on Vine via the Reuters Insider Twitter account?

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