Cowboys Fumble On Twitter With Horribly Misguided Hashtag

#CowboysUK.

The Cowboys play the Jaguars this weekend in London, as part of the NFL's attempt to build a fan base across the pond.

In honor of the event, the team christened an official hashtag for the event: #CowboysUK. Unfortunately, without the strategic capitalization, the tag takes on a new meaning.

Next tweet will be from London 🇬🇧✌️#CowboysUK

Some who noticed the hashtag's other meaning were amused.

Lol at the #CowboySUK hashtag that Dallas keeps tweeting.

Just loving the Dallas Cowboys hashtag #Cowboysuk for their trip to London. Couldn't have said it better myself.

A couple people tried to get creative.

Cowboys trying to lower expectations for rest of season. #Cowboysuk

Just a reminder that the #cowboysuk this week and every week.

While it's clear the Cowboys social media team knows the hashtag has led to unintended discourse about their team, it seems they've taken a line out of Taylor Swift's book:

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