The Cowboys play the Jaguars this weekend in London, as part of the NFL's attempt to build a fan base across the pond.
In honor of the event, the team christened an official hashtag for the event: #CowboysUK. Unfortunately, without the strategic capitalization, the tag takes on a new meaning.
Some who noticed the hashtag's other meaning were amused.
A couple people tried to get creative.
While it's clear the Cowboys social media team knows the hashtag has led to unintended discourse about their team, it seems they've taken a line out of Taylor Swift's book: