A Frijoles & Frescas Grilled Tacos restaurant in Las Vegas, Nevada, was burglarized Dec. 16, and cameras caught nearly every second of it.
But instead of just leaving the search for the suspect up to police, this taco joint made a hilarious (and mouth-watering) commercial.
It's 3:32 a.m., but the restaurant's closed. So one guy throws a rock at the door to get in.
"Sorry, bro."
Apparently, "poor guy just wants a taco." So they drive around to another door and break in, setting off a frantic search not for money, but tacos.
The two guys eventually run out of the restaurant into a car (driven by their "mom") that pulls up outside. One guy then runs back into the restaurant and yanks the register off the counter.
Greg Carlson, general manager for the two restaurant locations and producer of the video, told BuzzFeed News that he just wanted to turn a bad event into something entertaining.
"I like to take mundane events of life and turn then into something funny," said Carlson, who also runs his own personal YouTube channel under Mr. Arturo Trejo. "When I saw this footage of something bad that had happened to us, I just kind of did what I do with my personal videos and did something that was more likely to be viewed and shared."
Carlson said he's not aware of the video turning up any leads yet, but he's seen an uptick in business from both old and new customers who saw the ad.
Who can blame them? These tacos do look delicious.
Las Vegas Metropolitan Police Department spokesman Mike Rodriguez said he's not familiar with businesses previously editing surveillance video in this style.
"It is a unique and creative way to turn surveillance video around in order to get more attention and viewers, which it has," he said.
Rodriguez said the suspects may be linked to a series of burglaries in the city and the investigation is ongoing.