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The launch of Apple's new products is eclipsing day two of TechCrunch Disrupt.

Posted on September 9, 2014, at 1:40 p.m. ET

Just how important/media saturated is today's Apple keynote? Well....

Usually a massive event in the tech world, the annual TechCrunch Disrupt conference in San Francisco is being dominated online and especially on Twitter by the unveiling of the iPhone6, iPhone 6 Plus and a possible iWatch/wearable. The tweets don't lie.