New data on the 2014 midterms from Facebook shared exclusively with BuzzFeed News examined the non-political likes of people who liked any candidate's page, running in a race for House, Senate, or governor. The goal, according to Facebook's data gurus, was to find "the pages that were most differentiating — that is, the pages that were liked by supporters of one party vs. the other — and those that were the most balanced."
Facebook's full results for each category are below the graphic.
Full datasets from Facebook:
