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Twitter Makes Less Than $160K Per Employee

By comparison, Google makes more than $1 million. Twitter's average revenue per employee is also less than Facebook, Yahoo, and Zynga.

Posted on October 3, 2013, at 7:44 p.m. ET

Via sec.gov

Twitter this afternoon released its S-1 IPO filing into the public domain, revealing the previously closely-guarded secrets of its business for the first time. While the numbers help us assess Twitter's strengths and weaknesses as a company, they're also ripe for fun comparisons.

Twitter's forthcoming IPO will be the biggest since Facebook and — fair or not — puts Twitter in tech's most elite club. Going forward, the company will play up its subtle transformation into a powerful advertising machine, so it's only fair to see how they stack up against tech's biggest public companies of the past few years. Based on figures from the S-1, we calculated Twitter's revenue per employee to see how the fledgling company compares with its peers. As it stands, they've got a long way to go.

Google - $1,120,664

Jim Urquhart / Reuters

2012 Revenue: $50.18 billion

Employees: 44,777

REVENUE PER EMPLOYEE: $1,120,664

Facebook - $962,445

Jonathan Ernst / Reuters

2012 Revenue: $5.1 billion

Employees: 5,299

REVENUE PER EMPLOYEE: $962,445

Yahoo - $433,043

Bloomberg / Getty Images

2012 Revenue: $4.98 billion

Employees: 11,500

REVENUE PER EMPLOYEE: $433,043

Zynga - $413,793

Justin Sullivan / Getty Images

2012 Revenue: $1.2 billion

Employees: 2,900

REVENUE PER EMPLOYEE: $413,793

LinkedIn - $231,428

Steve Jennings / Getty Images

2012 Revenue: $972 million

Employees: 4,200

REVENUE PER EMPLOYEE: $231,428

Groupon - $200,505

Rick Wilking / Reuters

2012 Revenue: $2.3 billion

Employees: 11,471

REVENUE PER EMPLOYEE: $200,505

Twitter - $158,500

Stephen Lam / Reuters

2012 Revenue: $317 million

Employees: 2,000

REVENUE PER EMPLOYEE: $158,500

Note: Figures are rough calculations based off publicly available information.

A BuzzFeed News investigation, in partnership with the International Consortium of Investigative Journalists, based on thousands of documents the government didn't want you to see.

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